Google Revealed 20% Mobile Queries Are Voice Searches

voice_search_photo_credit_nytSundar Pichai, CEO of Google, announced during his Google I/O keynote that 20 percent of queries on mobile app and on Android devices are being performed through voice searches. He stated about this while introducing a Google’s new Amazon Echo competitor, Google Home on 18th of this month.

But, this 20% figure is much lower than one stated by Eric Schmidt, Google Executive Chairman, in September 2010. This is because he stated that 25% of Android searches in the US are done through voice searches. But, regardless of the precise number, it is visible that voice searches are steadily growing over the years in the internet. (more…)

Bing Ads Bans Ads from Third-party Tech Support Companies

downloadMicrosoft has released a new Bing Ads Global ad policy recently. The new policy of Bing ads bans advertising from third-party tech support companies. The change will affect markets across the globe on which Bing ads are served.

Liz Walsh, demand quality project manager for Bing Ads in a blog post, confirmed:

“This policy change reflects Microsoft’s commitment to lead the industry in providing a safer

        experience for all of our end users, including populations most vulnerable to online scams and other  

       fraud activities.” (more…)

Google Warns Owner Over Non-Mobile Friendly Site

google_254916634-thumb-380xauto-3561Google has released its mobile algorithm mobilegeddon last year. This is an important update owing to ever-increasing mobile users globally. Google has encouraged webmaster to optimize website and make ready for smaller screen devices. Optimizing for mobile help users to get good using experience.

Google has given guidelines, check mobile optimization, and even tips to make sites mobile friendly. In a bid to alert owners and optimize website for mobile, Google has started issuing a warning to its owner.

Interestingly, warning is issued only to site’s owner in search result after logged in through vanity name. Earlier, the alert was send to owner in the Google search console.  (more…)

Search Brings 10X More Traffic Than Social Media

search - CopySearch brings 10x more traffic to shopping sites than social media, according to Similar Web’s Global Search Marketing report 2016. Finding is credible as it is based on billions of site visits to a global sample of website but accounted only for desktop traffic.

Report also contain several metrics on paid search. In the search, traffic has been broken down from a broader range of sources. From traffic of paid search to display advertising in numerous shopping related sites. Study has found out that paid search generate more than traffic than display ads with an exception in general merchandise category. (more…)

5 Best Twitter Apps for Efficient Management

twitterTwitter is just behind Facebook in term of daily users. The popular social platform has become an ideal place to get latest news and trends. Efficient management of account isn’t possible with using good apps. If you are facing problems in handling Twitter account, it is an ideal place to find your required app. Here are 7 best Twitter apps useful to get good using experience and effective to create engagement with your Twitter account.

  1. Crowdfire

Crowdfire is one of the most popular Twitter apps with over 10 million users. It is useful to sell, manage, create, and social engagement with right audience in Twitter. App is available for both desktop and mobile users. Supports photos and videos to grow and engage audiences on Twitter. No matter for what you use Twitter, app makes it easier and simple to handle. It is available in both free and paid with some limitation in first. (more…)

Is Search Traffic Growing on Desktop?

future-search-boxAccording to a recent report of Millward Brown’s Compete states that search traffic is growing in desktop contradicting data of earlier research of comScore. Report is based in clickstream data and it contradicts report of comScore data which shown a decline in desktop search volumes. In contrast to this report, Compete says search traffic is up 12 percent since last year in the desktop.

Apart from that report says search visits per person has increased almost 50% from last year. It means users are visiting the search engines more frequently than last year. In addition to it, total time spent on search engines have grown by 25% from last year amounting to 111 billion minutes monthly. (more…)