Bing Ads has recently started providing campaign performance data within an hour. Earlier, it used to take at least four hours to get the essential information about clicks and impression. But, now it is providing the data within or less than an hour. It means that the data is arriving at you 10 times faster…
Google announced that it will make two significant changes in search algorithm for ranking the mobile search result. It will be using the mobile-friendly factors in showing the mobile-based search result from April 21, 2015. But, it has started ranking mobile apps participating in App indexing signed in users higher in the search result from…
Google has created a web page to show the latest updates of AdWords in one place to the advertisers. It will definitely help advertisers to stay updated about different releases and remain at top of their games. Earlier, some of the updates were found in Google+ and others are found in the official blog of…
Google has released “upgraded URLs” for AdWords advertisers using tracking parameters recently. Though, upgraded URLs has been with a beta for API user for months but rolled out globally recently. With this update, the landing page URL and tracking parameters which create destination URL will be separated. The changes made in tracking won’t send the…
Google has started giving “mobile friendly” designation to websites optimized for mobile. It is shown to encourage mobile users to browse the website to get the required information easily. The mobile-optimized websites are being given special preference by Google in delivering in the mobile search result in comparison to those that are not. In this…
Google has recently launched the much-waited consumer barometer tool in India. It is an important tool for companies to understand how consumers use the internet across the globe. The tool is helpful for companies willing to keep pace with market trends. It is a treasure for online marketing companies to know about the market and…
Facebook likes, is an indication of the popularity of a website in a particular niche. But, getting likes on Facebook isn’t easy as it requires efforts and dedication. Facebook, the largest social networking platform with over 1.25 billion users, helps companies to reach to more potential customers quickly. A solid fan and customer base can…
