Pinterest is stepping up as a valuable marketing tool other than Facebook, Twitter, and Google+. The online bulletin board for your favorite images has already experienced wild growth in recent years. The site has more than 72 million registered users and driving more traffic to company websites and blogs than combination of YouTube, Google+ and LinkedIn.
Why Pinterest Is Important For Businesses?
Before finding out the importance of this platform for businesses, let us understand the users. Pinterest allows users to organize images-pretty images of sunrise or foods you’ve tasted before in the boards in specific categories. When businesses pin something new, all followers will see it. Apart from that they can like, comments and even re-pin in their own boards. In short, like Facebook content, your pins can go viral helping to reach more potential customers. (more…)