Topic: Web Analytics

When It Comes to Analytics, Are You Doing Enough?

The different ways for analytic of data of your content!

Analytic of data is an important thing and it should be done by the people in marketing. People spend a certain amount of time in it. It helps the visitor to get the exact idea of the content and becomes helpful in doing the next step for their growth. It helps to produce an insight about the next step of the company to produce more suitable result. It helps to recommend the next step, solving issues and forecast the necessary action to be taken by the company. So, in this blog I would tell you about the different kind of analytic which are extremely essential for the people in the marketing to take their company forward.

Most of the marketer of the industry ends their search in the descriptive analytic which is wrong and should be avoided for the better performance of the company. Here are the different analytic which are used in the good marketing sector. (more…)

Why web analytics is so important for you?

Have you ever observed why you have to give due importance to web analytics? If yes, it means you have the basic idea why you have to consider web analytics as part of your business strategy. So, in today’s blog I would like to discuss regarding the importance of web analytics that perhaps some people are not aware of.

So, let’s begin with what web analytics is all about. It is basically a source of understanding of different purposes of data collection, reporting, analysis and measurement and a tool required for optimizing web usage. When you run an online business, you usually want to know the answer of some questions such as number of online visitors visiting your site, their geographical region, and finally the period of time you find heaviest traffic. The channels or the ways through which visitors visiting to your site is a must to know criteria in order to get your foots firm in market. When it comes to spending over advertising web analytics would play a crucial role. (more…)