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Online marketing is a necessity, no longer optional for every business. It has considerable potential for driving companies to a new height of success increasing your traffic, sales, fan base, and ROI.But, there are some mistakes that businesses commit leading to their downfall. Whether you are about to start or
Content marketing strategy has become an essential part of any online marketing campaign. The research conducted by the Content Marketing Institute shows that more than 80% of B2B employees have a content marketing strategy, but only a third of these have documented that very same content marketing strategy.The process of creating an entirely functional
A sudden Google algorithm update often leaves marketers equally confused and concerned. It seems as if they wait for you to get your ducks in a row and then come up with an update that makes your efforts obsolete.Indeed, they are very open about the fact that they are doing