According to the head of Google’s search scam Matt Cutts there will new updates of the panda algorithms, link network and penguins in the year 2013. He declared this at the SMX West panel while addressing the search police. It is one of the most talked about the update in the SEO industry which is due in this year. Cutts also added that this update will be very significant as it will one of the major update of the Penguin algorithm this year as the company quality teams are working on it. It last date of the update was in October 2012 and it was penguin 3. It was released in the month of April and the penguin 2 was updated in the month of May. There is a widespread fear among the SEO companies that these updates may cripple the SEO industry this year.
According to Matt, the Panda algorithm will be updated on the upcoming Friday on 16th march or Monday on 18th March 2013. It was last updated in the month of January 22nd and the version is the 24 so that it is a long span of time was given for the next refreshes. It was given so that the penalized company can come with more quality content before the next refresh of it.
Matt further confirmed the rumour of the news of the link network and said that Google has targeted a company providing link network and it will more this year. He further added that with this update the company of this type which will be targeted by Google. It will leave a colossal change in the SEO companies and the industry as a whole.