What is it that keeps your website at the bottom of your rival websites? With the introduction of newly directed updates launched by Google which is popularly known as ‘Panda updates’, quality matters more than a number of words you stuff in the article. It became significant to please Google which has taken a step of providing relevant and original information to people. And you know better what makes Google loves your website which is still a mystery for most of the people. There are considerable numbers of people cursing at their fates looking downfall of their sites. They see no obvious reasons for the sudden downfall since they have been continuously working hard doing Search Engine Optimization!
Friends, if you are one of them, stop cursing your fate! Have a re-look at the contents of your website whose quality can be a determining factor. In this blog let me share some of the directions provided by Google to be maintained when it comes to the quality of contents.
The authority of the subject of the contents is of high importance; it should be reflected and match with the website. It should contain the power to capture the reader’s interests, eradicate the suspicious element of readers about the originality and specialization of the content written. For more elaboration, if your website is about SEO service providing company, do you feel a content written about SEO careers would be appropriate? Perhaps not, because based on your website objective content writing should be emphasized more at the service of SEO provided by the company. And people requiring such services would be more visiting than people looking to build their careers in the SEO.
Sticking to quality standards
Readability is one thing of any content written which is sought by Google providing huge approval. It basically means the content should be well written with no grammatical mistakes, relevantly factual and beneficially enjoyable. There should be a true reflection of the real effort put by the writer in the content being wonderfully proofread, researched and presented. In other words, the contents should serve visitors. The writer should maintain a quality standard because a minor mistake of spelling or grammar may create doubt in the minds of visitors which ultimately leads to a decrease in credibility.
Avail not simply information but a real insight to the readers
Does your content have something significant for visitors? This is one thing which not only helps you to build a good rapport with online visitors but also pleases Google. As website content, it must have the things that are searched by people and more importantly, it should stand to the expectation of the visitors giving a good justification for their visit to your website.
The matter presented in the content should not be simple information only; it should provide an insightful understanding to the readers through its originality, accuracy and being to the point as well.
The more your contents are visitor’s friendlier, the more would your online traffic increase. Even the more also the Google be pleased and following these tips you would find your website gaining a higher position in the Google page ranking.
If you find any mistake or room for improvement, so feel free to suggest me simply commenting in the comment box. And waiting for you all here!